When a hospital has a strong employer brand, hiring costs reduce by an average 40%. Salaries don’t have to be inflated to attract talent. Permanent positions are easier to fill – and clinician retention improves.
In contrast, those with poorly perceived brands after negative media scrutiny lose staff and struggle to attract permanent replacements. With a high number of transitory workers who don’t know hospital SOPs, internal problems become magnified and morale plummets.
Our employer brand team will help you build a strong employee value proposition (EVP) that attracts and retains talented, culturally-fitting candidates.
Our specialist consultants will evaluate your current market positioning and develop a strong EVP that reflects your organisation’s vision and mission – ready for implementation.